The founders of the company, Mr. Zhang Rencong and Ms. Chu Jiayi, possess over a decade of experience in the field of architecture, with expertise in integrating and creating spaces of varying scales, as well as executing integrated practices encompassing planning, architecture, interior design, and landscape design.

"Shape is not" is a concept created by Xingfei Architecture which aims to break away from the limitations of traditional architectural form and instead focus on the essence of the design. Xingfei Architecture is committed to pursuing the core values and needs of each individual project and deducing the most original works that are closest to their essence, rather than being limited by preconceived notions of form.

In recent years, Xingfei Architecture has gained rich practical experience in educational architecture and cultural tourism architecture, which has been widely recognized and affirmed by various industries.